Pedro Cruz

Pedro M. Cruz explores nature-inspired metaphors to portray data and information through design. He is an Associate Professor in the Art + Design Department at Northeastern University, teaching Information Design and Data Visualization. Cruz co-directs the Co-Lab for Data Impact and is a core faculty member of the Center for Design. His work has been featured in prestigious venues such as the London Design Biennale, MoMA, CES, the Museum of the City of New York, the Ibero-American Biennale of Design, SIGGRAPH, the IEEE VIS Arts Program, the ALIFE Conference on Artificial Life, the Museum of Fine Arts in Boston, FACTT Festival of Art & Science, the Albright-Knox Art Gallery, and in the Information is Beautiful Awards. Additionally, Cruz’s work has been showcased in several popular magazines including Fast Company, WIRED, National Geographic, the Washington Post, the Atlantic, and Business Insider.

Before joining Northeastern, he was a PhD student at the Computational Design and Visualization Lab at the University of Coimbra in Portugal, where he earned his PhD in Information Science and Technology. He was also a visiting PhD student at the MIT Senseable City Lab in Cambridge and was a research assistant at the Singapore-MIT Alliance for Research and Technology. During his studies, Cruz regularly collaborated with the design studio FBA in Coimbra.