The Experiential Technologies Lab at the College of Arts Media and Design is a state of the art resource for AR/VR, biometrics and user testing research and teaching.

The lab encompasses high-end technology that fosters an environment of development and learning, drives independent and collaborative projects pursued by faculty and students, and supports experiential course work. Current work in the lab includes: biometrics-driven research with eye-tracking glasses, Shimmer and iMotion software; design research and digital storytelling with tools such as 360 VR cameras, Magic Leap, Hololens and Occulus Go; user testing with a one-way mirror environment, camera setups and high end computing. We strive to remove road blocks in the creation process, utilizing digital tools and new media to make emerging technology projects come to life.

For questions about the lab, to schedule a visit or to sign up to use the equipment, please email Sokhean (Jonny) Ouk, Interim Immersive Media Lab Manager at [email protected].

Virtual Reality / Augmented Reality

Current faculty and student work using AR and VR technologies includes creating prototypes and rapid iterations for games and entertainment, cognition and health care delivery research, and engaging the nature of immersive human experience. Digital storytelling, media advocacy, new forms of visualization and communication using AR/VR engage, explore, analyze and inform on crucial topics such as climate change, urban resiliency, political events and social justice.

Biometrics and Eye Tracking

Students and faculty are working together on projects using modalities such as eye tracking and biometric tools for capturing user data including electrodermal activity, heart rate, EEG, and facial expression analysis. We are exploring the limits of biometrics as sources of information for evaluating products in rapid iterative design processes, and integrating various forms of biofeedback into game development, aging and health research, scenario building and security-related work.

User Testing

The lab’s usability environment and tools provide excellent resources for evaluation, testing and tuning of software, design and user experience, as well as the formation and application of new methods for practice-based theories of socio-technical systems. Faculty and students collaborate on the creation of games, health and lifestyle platforms, interactive media and narrative projects using high end software, cameras, eye tracking and one-way mirror, interviews, and observation coding.

Digital Painting, Drawing and Sculpting

The Tilt Brush suite enables painting, drawing and sculpting in the three-dimensional environment of virtual reality.  Exciting new modes of creativity and content creation are offered, allowing the artist/designer/performer/researcher to use their body to shape and experience their work from the perspective of the audience. Used for cutting edge forms of humanics teaching and research, we are driving wholly new experiences at the intersection of human perception and technology.

State of the art equipment and facilities.

Oculus Rift & Touch controllers + Access to a high end computer

Oculus Go’s

HTC Vive + Access to a high end computer

Gear VR + Smart Phone provided

Google Day + Smart Phone provided

Google Cardboard + Smart Phone provided

Magic Leap One

Microsoft Hololens

Insta360 Pro

Ricoh THETA V 360 4K Spherical VR Camera

Access to the Adobe Creative suite for post-production video editing of the 360 video.

We partnered with iMotions leader in this field:

iMotions Software

CORE – Design, Data Collection, and Analysis

Screen-Based Eye Tracking

Eye Tracking Glasses

Shimmer GSR Advanced

Shimmer EMG / ECG, EEG

ABM software metrics

iMotions Hardware

Tobii X2 30 Eye Tracker up to 24 inch screens 30 Hz

Tobii Eye Tracking Glasses 2

Shimmer 3 GSR Kit

Shimmer3 ECG / EMG Kit

ABM B-Alert EEG X10

Epiphan Frame Grabber

Professional One-Way Mirror: (Divides the room into two rooms: Observation Room and Test

Participant room)

Camera setup for user testing: Live on demand video observation as well as recorded live

session for playback.

High End Origin MILLENNIUM gaming computers

Morae 3 = Professional user testing software