DESCRIPTION
What is Swiss Style and why is it useful for today’s information designers? The Swiss Style Reboot exhibition, beginning on June 1st in Boston, presents the graphic design principles developed by the pioneers of Swiss Style, which is characterized by clear, functional and highly crafted visual communication. It explores their particular relevance for today’s infographics, data visualizations and interactive interfaces.
The first part of the exhibition showcases masterpieces by mid-20th century pioneers of Swiss Style, including Josef Müller-Brockmann, Max Bill and Karl Gerstner. The second part of the exhibition measures the significance of Swiss Style within today’s information-design community. It presents video interviews with well-known information architects from the U.S. and elsewhere, focusing on if and how they apply this style’s principles in everyday practice. The third part showcases new research by international designers who are currently extending the Swiss legacy into infographics, data visualization and interaction design.
Welcome and Introductions
Xavier Costa – Founding Dean, Northeastern University College of Arts, Media and Design
Felix Moesner – Director, swissnex Boston
Nathan Felde – Chair of Art + Design, Northeastern University College of Arts, Media and Design
Benjamin Bollmann – Curator, SwissInfographics
Organizers
Benjamin Bollmann – Curator, SwissInfographics
Pierre Grosjean – Co-Founder, LargeNetwork
Andreas Rufer – Deputy Consul, swissnex Boston
Nathan Felde – Chair of Art + Design, Northeastern University College of Arts, Media and Design
View the complete program of the Symposium
IN THE NEWS
“Design for understanding? Watch the Swiss.” – Boston.com
How information design eases our understanding of the world
THE TEAM
Felix Moesner
Director, swissnex Boston
Benjamin Bollmann
Curator, SwissInfographics
Nathan Felde
Chair of Art + Design, Northeastern University