The Co-Laboratory for Data Impact focuses on narrative data strategies and is committed to advancing civic-oriented and impactful visual storytelling for issues of public urgency in the areas of diversity, transparency, and sustainability. The lab will serve as the university hub for faculty, staff, and students looking to communicate visually with data in the public sphere and for external partners of various kinds seeking expertise in this domain.
The Co-Lab was soft-launched on Nov. 14, 2018, and will formally launch in Fall 2019.
Through creative practice and research, the lab will contribute to the fields of design and data journalism, exploring areas such as visual poetics, metaphors, and evidentiary aesthetics. We will aim to expand the vocabulary of public data storytelling by using the wellspring of a broad range of approaches: journalistic, design-centric, and artistic. We aim at facilitating sense-making around digital information, while providing the tools for public audiences to understand the world in new impactful ways. We value quantitative rigor and data integrity while risking innovative, poetic and metaphoric data portrayals. We will collaborate and influence and advocate for the power of visual arguments and data narratives. We want our audiences to say, loudly, “Wow.”